To recognize the many contributions of the Hispanic Community in the US the creative team at Boost Mobile was tasked with coming up with the visual identity for Hispanic Heritage Month, specifically developed to generate engagement with the Hispanic Community on social media. The project brief called for a logo design, supporting visual elements, along with an intro animation and video editing.
The inspiration stemmed from beautiful abstract quilts commonly designed by aboriginal groups in Latin America. On this occasion, we were allowed to come up with an alternate color palette that would capture the beauty and vibrancy of this major celebration in the US. I was honored to have been the lead designer and animator for this project.
Company: Boost Mobile / DISH Network Corporation
Back to Top